Bud light online dating commercial
Critics charged that, blind to the problem of sexual assault on U. college campuses, the beer maker was implicitly encouraging people to get intoxicated to the point where they are unable to give consent to sex.
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Online dating services might not seem like ideal platforms for marketing.
After all, many are monetized primarily through paid subscriptions, and users, for obvious reasons, are probably more focused on finding a date than clicking on ads.The kicker was the ad’s slogan, which, according to Jezebel, read: “Unlike some people, Belvedere always goes down smoothly.” After Internet users expressed outrage, the company swiftly pulled the ad, but the actress sued Belvedere, accusing the company of misappropriating her image, which she said was a screen grab from her sketch comedy video. Molson, a Canadian beer company that later merged with Coors, drew criticism in 2004 for its "Making Friends" ads that ran in men’s magazines like "Maxim" and "Stuff" featuring faux wallet photos of grandparents and pets that men were supposed to show to women to get them into bed.